Intuition is an unconscious form of knowledge. It is immediate and often not open to rational/analytical thought processes. Intuition differs from an opinion since opinion is based on experience, while an intuition is held to be affected by previous experiences only unconsciously. Intuition also differs from instinct, which does not have the experience element at all. Intuition is trans-intellectual, while instinct is pre-intellectual. A person who has an intuitive opinion cannot immediately fully explain why he or she holds that view. However, a person may later rationalize an intuition by developing a chain of logic to demonstrate more structurally why the intuition is valid.
Intuition is one source of common sense. It can also help in induction to gain empirical knowledge. Sources of intuition are feeling, experiences and knowledge.
How Science Is Helping Marketers To Prove Their Intuition Right...Or Wrong
What marketers have lacked is the ability to both test their intuition in a systematic way and to learn about customer behavior and response at a scale that matches the evolution of their thinking and of their business.
As Leaders Push for More Data-Driven Culture, CMOs Better Keep Up
Data or intuition? That seems to be the question for many of our business leaders today who say they want more analysis of data, while still putting great trust in their intuition when making decisions. With Big Data finding its way into just about every marketing conversation, Chief Marketing Officers are forced to react to the trend for more analysis. However, many CMOs will tell you that ...
Leaders Push for More Data Driven Culture: CMOs Better Keep Up
Data or intuition? That seems to be the question for many of our business leaders today who say they want more analysis of data, while still putting great trust in their intuition when making decisions. With Big Data finding its way into just about every marketing conversation, Chief Marketing Officers [...]
Training, intuition critical at 911 dispatch center
A 911 call is circulating social media, because it could have been mistaken for a prank call. And Colorado Springs dispatch has gotten similar calls. On Reddit, a 911 dispatcher posted his most memorable call. It was of a woman who called to order pizza. The dispatcher asked multiple times whether she knew she was calling 911. The woman answered yes and continued talking about pizza. The ...
How to Use Your Gut to Make Better Decisions
Intuition is real, not New Age hocus-pocus. Learning how to harness your intuition will make you a better leader.